Assess the current organisational requirements for marketing metrics

TASK 1 – REPORT Assessment criteria covered in Task 1: AC1.1, AC1.2, AC1.3, AC1.4, AC1.5, AC2.1, AC2.3 Please refer to the module specification for assessment criteria details. In your role as a Marketing Manager, you have been asked by the SMT of your chosen organisation to produce a report on the role of marketing metrics […]